Manage without Hovering | Building Trust with Gen Y Series

 

Avoid managing like a helicopter boss. (4 of 9 in series)

Gen Y’s distaste for institutions makes them a different experience to manage. Their objectives for meaningfulness and fulfillment make them best-off to manage with a coaching tilt. They find fulfillment and meaning in their own personal development, and managers can function as catalysts in the process. They need their managers to give deadlines and hold them accountable to deliverables, but they respond best to managers who come alongside of them, remove barriers, and give constant feedback. Millennials want this type of customized constant feedback from their leaders because it’s what they’re used to. They were told they were special as kids and received trophies even for 9th and 10th place, they’re accustomed to Amazon and Pandora learning and catering to their interests, and they like it when their text messages and Facebook statuses receive instantaneous responses. They desire their leaders to give customized honest coaching that helps them develop personally and get better professional results. Stay away from fear tactics, hovering over shoulders, and invading space. Find customized positive methods to assure results, and you’ll gain sustainable shared success.

Focus on Meaningfulness | Building Trust with Gen Y Series

 

By 2025, approximately 75% of the world’s workforce will consist of millennials (Gen Y), according to a study from the BPW Foundation. Companies that survive past 2025 will be those that develop the trust of the millennial workforce, while maintaining trust with previous generations. Companies that disregard the mind-frame and work-style of Gen Y will scare away top talent and consumer dollars.

In 9-blog series over the next few weeks, we will share 9 Gen Y trust-builders & insights into the milennial mind. Here’s the first one.

Redesign aspects of your organization in a way that focus on meaningfulness. (1 of 9 in series)

Millennials yearn for meaning. Without living through a draft or another major hardship, Gen Y desires more than stability and achievement. They want to work in organizations that are genuine to a meaningful mission. They don’t want to merely provide products and services. Rather, they want to use them as tools to help develop people and society. In addition to a meaningful mission, they want their organization to have a strong environmental, social, and corporate governance strategy (ESG), be known as a leader in corporate responsibility, and give back generously and purposefully to their communities. If your company doesn’t focus on meaningfulness and give freedom to create new avenues to make a difference, millennials will run the other direction – to your competitor companies. But, by paying attention to the value of meaningfulness, your company will develop trust and retain top young talent.

Nelson Mandela: Sacrifice for the Greater Picture | Trust Tip Tuesday

“Everyone can rise above their circumstances and achieve success if they are dedicated to and passionate about what they do.”

Nelson Mandela sacrificed 27 years of his life in prison for the people of South Africa. Mandela was committed, loyal and passionate about his mission. Nothing could replace his burning desire to see an anti-apartheid South Africa disbanded.

He sacrificed his life for a cause that would make an impact beyond himself. As the world mourns his death, it is also an opportunity to celebrate a life well lived and learn from a man who exemplified commitment and compassion.

What are you doing here and now that is having a lasting, positive impact in your family, business and community?

Steve Schussler Pays Attention to Detail | Trust in Marketing

 

Steve Schussler author and creator of Rain Forest Café, T-Rex and others at Disney is the ultimate example of staying fresh relevant and capable! At lunch this week I asked Steve how he creates such unique experiences. His first response, “Attention to detail”. Competency, consistency and commitment come together to create unmatched quality. From how he dresses to everything he creates, the little things make the big difference when you work the Steve Schussler! Is he trusted? Yes. From pro athletes to Disney to investors, Schussler is trusted with millions of dollars and more in brand equity.

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