CSPAN | Trusted Company of the Month

The Cable Satellite Public Affairs Network, nearly 30 years old, isn’t the television station to tune into for political fluff. Nor does it fill the airwaves with the new style of media journalism that some describe as mere editorial opinion disguised as news. Viewers wont find competitive taglines or shouts of clever advertising jargon. That vein of political entertainment is found on the other television news channels. Yet C-SPAN and its staff have garnered a long list of awards. They operate on the premise that citizens inherently want to trust that the information being broadcasted is unfiltered and unedited, spoken directly to them from the house floor, without the color commentary. C-SPAN has achieved exemplary trust through their famous brand of transparency and clarity.

 

trust in media, trust in politics, trusted company, Trusted Company of the month, CSPAN

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